1. In-demand featuers of the source apps
Whether the source business is strong in offering useful features or leads the market through marketing strategies and customer relations, you need to identify them and follow the model. Tinder established itself as the innovative feature developer and has won a lot of customers.
2. Market segmentation targets and reasons
You may not want to start your business on the same market segment that your source business operates but you definitely should know how and why did they choose that segment. Is it because that was an easily penetratable one? Or, could it be because they already had the necessary reports and documents to win over that segment? If so, how can you benefit with their implementations?
3. Ways to address specific needs of the market
If you aren’t able to trrack the ways how the source business is targeting the customers, it will be diffficult for you to get results for your efforts. You need to look out in both digital and physical activities of the source company. Every targeted market segment will have a different need and how well that need is addressed defines how well the clone business will run.
4. Upcoming releases and marketing schemes
When running a clone business model, the most important point to track the direction where source business is going. What new features are the market leaders like Tinder about to release and how have they started promoting these, every one with the mobile dating app should keep a close eye on this.
These are the few points that anyone who’s running a clone business should be careful and continuously be on a lookout for. However, for dating industry, it is important that you also keep checking the experiments in terms of feature sets and market expansions conducted by the comeptitors.
And, furthermore, it is also necessary to stay updated about the social media platforms like Instagram, Snapchat and others to understand what the majority of user segments are finding attractive.
If you haven’t started your Tinder clone mobile dating app business, or you need some custom features developed on top of the Tinder clone app then you can contact us here at LoveLock